challenge
EFG Research needed to create a vibrant, multilingual, and engaging Market Research portal to collect data on a wide group of core target international markets for the international sports industry.
idea
Normcore.
A multilingual, mobile portal framed in a friendly, genderless brand, seamlessly connected to users’ favorite social media communities, viral video campaign included.
result
Voice Your Opinion Now™ has successfully registered thousands of participants and awarded hundreds of prizes and rewards including World Cup Soccer tickets and signed sports paraphernalia.