Baldor BITES
The Solar Jet was in full photo/video mode in NYC this April, capturing Baldor Specialty Foods biggest event of the year in the biggest way possible.
Held at the famed Altman Building in NY’s Chelsea neighborhood, the 4-pronged Idea involved a step-and-repeat photo station welcoming attendees, a video crew to capture the stage and scheduled seminar events, a second video crew interviewing the over 200 vendor and sponsor stations as well as the after party, and finally a ‘Speak Easy Photo Station’ where attendees could select from 4 custom backgrounds and use the props and costumes to create memories to remember and email them via iPad in addition to getting a hard copy memento.
The event went spectacularly. In addition to over a thousand images, we completed 30 separate video edits now populating Baldor’s YouTube channel. For attendees, the highlight was definitely the step-and-repeat station; it was quite moving to see how much these captured moments meant as new friendships formed, and relationships were strengthened through such a simple effort.
Thanks Baldor. We had a ball!